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Copenhagen-cool with a playful edge, GANNI is the epitome of effortless Scandinavian style. Founded by husband-and-wife duo Ditte and Nicolaj Reffstrup, the label has become a global phenomenon for women who dress with confidence, irreverence, and charm. GANNI blends bold prints, unexpected silhouettes, and sustainable innovation with a laid-back attitude that’s anything but basic. Gretta Girls gravitate toward GANNI’s playful prints and cool-girl edge — pieces that feel personal, expressive, and always in motion.
